The 2% Club is your inside look at the business of wellness.

Hosted by Rach Hirsch, founder of Wellness Growth Ventures and co-owner of Empowered Studios, the show explores how today’s most interesting wellness brands are built.

Each episode features bold conversations with founders, funders, investors, and operators. You’ll hear how brands grow, how categories shift, what consumers want, and what it actually takes to succeed in today’s wellness economy.

Smart. Insightful. Warm. A little witty. Always honest.

Hosted by Rachel Hirsch. Available on Spotify, YouTube, and Apple Podcasts